Here's another idea for you if you don't like to create reports and articles. Instead of giving away informative reports, give away a script. Here's a case study.

The other day I got an ebook from David Zohar of ebooksdeal.com The ebook contains code for a script which allows me to turn my clickbank hop link (which is really ugly) into a link that includes my site's domain name.

For example turn

http://hop.clickbank.net/?affiliate/merchant

into

http://www.yourwebsite.com/go.php/r=affiliate

It's a very cool and useful script. David allows people who download the ebook to rebrand it with their own affiliate links to two programs Host4profit and Stone Evan's Plugin Profit Site. Although these are free programs, there's no reason why he couldn't promote paid to signup programs like Wealthysecrets.

If you like this idea, you can find useful scripts that have free resell rights in many resell rights packages such as www.onesourcebiz.com or you can create your own unique script by having programmers create one at rentacoder.com

If you use Rentacoder, you can save some money by looking for some GNU scripts (open source) at hotscripts.com and let the programmer have something to work from. Scripts can be very inexpensive. Create once and profit many times. That's what I love about doing business online.

Here are some more ideas for what to include in your ebooks.

a.) Provide a compilation of tips. Harvey Segal did that with his
101 Supertips for internet marketing.

b.) Compile interviews with experts. This way you'll have a better chance of the experts promoting your ebook for you since they're in the ebook. I've seen ebooks with compilation of interviews with ezine publishers, ebook writers, and article writers.

c.) Record videos showing people how you use certain programs. One internet marketer, Frank Kern, recorded videos showing people how to set up website hosting using the same hosting account that he uses. He got thousands of people to sign up for that hosting account.

I recommend an autoresponder service that offers 2-tiered commissions. You can create a video showing people how to use that autoresponder, place the video inside an ebook and let people rebrand the ebook and pass it around to earn you 2nd-tier commissions.

The autoresponder service is Aweber

The software that allows you to create videos on your computer screen is Camtasia Studio. It's a little pricey at $299 so get it if you're planning to do a lot of videos. Otherwise you can just hire someone to create the videos for you on a freelance site.

Case Study: Priya Shah and Satyajeet Hattangadi recently release a compilation of free resources. It is not just any resources you can find on any freebie site. You can actually get tools and software that others are charging lots of money to have. I actually used one of their free resources to create a disclaimer for RebrandProfits.com. You can check out the ebook here.

You'll notice that you can rebrand the ebook and pass it around to earn commissions for their affiliate programs. The ebook is so good that I would pass it around without any incentives but since they allow me to rebrand it, why not? One thing, I have to join their affiliate program to brand the ebook. They now have my email address. This is a good way to build your affiliate team if you have a program. Remember email address = Ca$h.

What topic should you choose to focus your ebook on?

Since these techniques are so dependent on the type of affiliate program(s) that you promote, I think you should focus on what topics are related to the programs that you promote.

For example, if you promote a resell rights package, you can compile a bunch of articles teaching people how to make money with resell rights, compile a few interviews with people who make money using resell rights, provide short tips about resell rights, provide a tool to help resell rights owners automate their business.

Do you see how you can adapt this to just about any topic? All the 2-tier programs that I have listed below contain many different topics or niches that you can target.

Here are some rules to follow so that your viral campaign has the most impact.

1. Make sure that what you're giving away is informative. You must create something good enough so that readers would give it away even if they didn't have an incentive to give it away. The more unique and/or useful your ebook, the better.

2. Make sure your topic is targeted to a specific niche. For example, target people who like to make money with resell rights or people who like to promote their sites through pay per click search engines, or people who like to promote through ezines etc. The tighter your topic, the better your results.

3. You must choose an affiliate program that is relevant to your ebook. If you compile an ebook about resell rights, then having an affiliate program that promotes a resell rights package or membership site is better. This makes it easier for the reader to join the program because it's more targeted.

So in the case of the ebook with the script showing how to change the ugly Clickbank link into the much better and more search engine friendly one, I would promote products that are targeted towards affiliates or affiliate managers such as a link cloaker software or affiliate management tool.

3. If you only promote one affiliate program in your ebook then you'll get more focus on that affiliate program. There are also many benefits of promoting more than one affiliate program in the ebook.

Let's say that some readers are already members of the program that you're promoting in your ebook. You'll lose out on their commission. If you're promoting two affiliate programs then there's more chance that they won't be a member of the second program.

People don't like the idea of losing out on profits that could easily be theirs so if you promote two programs then they'll want to rebrand both program's links in order not to lose out on any profits. If they don't brand both links then you'll receive the commission instead of them. Either way, you win!

In case you're thinking, the more programs you promote the better, let me steer you the right way. More is not necessarily better. The goal of your ebook is to give people informative information that they will be able to use. If the information is focused and the programs you promote are focused then you will get more people to click on the links.

If you provide too many links, and too many choices the reader will get too confused and will not do anything with your information which means they will not click on any links. Heed my advice and stick with promoting only several programs that are targeted to the information contained in the ebook.

4. Unless you run the affiliate program, you must choose a program that:

  • pays on more than one tier
    • and/or
  • allows you to recruit sub-affiliates
    • and/or
  • requires payment to join the program.

This makes it so that you can benefit if the reader chooses to rebrand the ebook. For the Wealthysecrets example, I get $10 for second tier commissions so every membership that my direct affiliate promotes, I get $10. That's for no effort on my part.

Here are a few good multi-tiered affiliate programs and why I think they are good programs to promote using creative rebranding techniques.

Wealthysecrets Newsletter - residual payment, $1 trial, good support material, rebrandable ebooks
Push Button Publishing - residual payment, rebrandable ebooks
Exclusive: 5 tiers. That means if Joe refers Josh, and Josh refers John, and John refers Monica, and Monica refers Sandy, you get paid for all those people monthly. In theory, you could refer 1 superaffiliate and make quite a substantial income.

Ken Evoy's 5 Pillars - the best affiliate support of any program bar none, high commissions, great conversion, rebrandable ebooks. This is the site that pays $125 on the top selling Sitebuildit program. Ken's site is ranked in the top 300 sites on the web according to Alexa.com ratings. What better proof do you get that his program works?
Aweber Autoresponder -residual commissions, any web business needs autoresponder service, high conversion rate
Profits Vault Monthly - get only two affiliates and your membership is free and you also make $10 a month. Although this is only one tiered, you have to join to be an affiliate (you get paid). Instant commission payment through Paypal.

Also http://www.2-tier.com

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